Create a better experience
WhatsApp Solutions for Marketplaces lets you facilitate conversations between buyers and sellers with the click of a button, making it simpler and more convenient for them to connect with each other.
Improve your analytics
Facilitate WhatsApp conversations while retaining visibility over the whole process, letting you see the phone numbers of participants and the outcomes of conversations.
Keep your users safe
Because WhatsApp Solutions for Marketplaces gives you visibility of the phone numbers involved in a conversation, you can prevent spam and improve the capabilities of your trust & safety teams.
How WhatsApp chats between buyers & sellers worked in the past...
Click to chat
A prospective buyer clicks on a button to start a conversation with a seller, after which you (the marketplace) have no further visibility.
What was trackable
When the button was clicked
How WhatsApp chats work today...
WhatsApp Solutions for Marketplaces
WhatsApp Solutions for Marketplaces allows you (the marketplace) to facilitate the introduction between a buyer and a seller, making it simple and easy for them to communicate while keeping both parties safe and gaining valuable analytics.
What is trackable today
How many times a conversation was started/ attempted
The ability for a conversation to be linked back to an exact ad
The phone number of whoever joins the conversation
When the seller responds to the buyer/ enquiry
The media shared in the conversation
How long the conversation continued for
The phone number of whoever leaves the conversation, and when they left
Validate buyers before they start a WhatsApp conversation
If you would like to verify a buyer before you allow them to start a conversation, talk to us about how our API can give you greater control over who is able to start conversations and with whom they are able to start them.
WhatsApp Solutions for Marketplaces is available through our easy-to implement API, allowing you to start facilitating convenient conversations with enhanced safety and improved analytics right away.